Editorial Board Meetings
Editorials are written by newspaper editorial staff and reflect the opinions of the paper’s owners and editors, and are often influential with decision makers. While you can’t just tell an editorial board what to write and expect it to appear in print, you can make a case for an editorial on a current issue of importance to the paper’s readership, and provide information on behalf of your cause. Most editorial writers want to fully understand all sides of an issue before they take a position. If they think your cause is good and relevant to the community, they may well support it.
Tips
- Arrange a Meeting: Call the editorial page editor, identify yourself and your organization, explain why you want to meet and ask to schedule a meeting. Explain why your topic is timely, local, and of concern to the newspapers readers.
- Know Your Paper's Headlines: If you are asking the paper to take a stand you should know what they have reported about the topic in the past.
- Be Prepared for the Meeting: Keep the meeting small and informal; bring a short, written statement that explains the most important points of the issue.