Equal Opportunity in Colorado: Successful Strategies to Inform the Public

This resource guide represents a compilation of the materials and resources used in Colorado to execute successful public education strategies regarding the importance of equal opportunity policies in that state. As Colorado became the first state to defeat a statewide anti-equal opportunity ballot initiative (Amendment 46) in 2008 by popular vote, this guide also provides a record of the tactics and lessons learned around a broad range of strategies, including: public education about the importance of equal opportunity programs; grassroots outreach; fundraising; messaging; media; and legal strategies.